Coke Fan Fusion: Coke Studio Philippines launches its 6th season
Coca-Cola® produces 1st fan-collaborated Coke Studio EP
Coke Studio Philippines is officially back with its 6th season! This year, Coke Studio gives a real magic experience through creative collisions of talented local artists and fans – 6 Artists and 6 co-created songs for a Fan Collaborated Coke Studio EP. From July 23 to August 30, Coke Studio will launch its weekly episodes featuring the 6 final songs co-created by the Artists and their fans.
Led by 6 Coke Studio Artists (Shanti Dope, Arthur Nery, Adie, The Juans, BINI and KZ Tandingan) and powered by the fans, Coca-Cola Philippines created the Coke Fan Fusion challenge to invite Filipinos to remix their own beat, lyrics, music or version of the artists songs. Through social media, fans submitted their entries for a chance to co-create the final song with their favorite artists.
“Through Coke Studio Philippines, we have been uplifting lives and empowering the local music scene by reuniting music artists and their fans to create one music, one sound. We are proud to say that since it was launched in 2017, we have been able to establish Coke Studio as one of the biggest music platforms where diversity, fusion, and unity of artists, producers, and fans are at its core. What makes Coke Studio Season 6 special is its celebration of the spirit of collaboration. It is the goal of Coca-Cola to refresh the world; inspire moments of optimism and happiness, create value, and make a difference. Hence, we want to channel the Filipinos’ creativity and uplift the music experience with Coke Studio Season 6’s Coke Fan Fusion. It will be the first-ever artist and fans collaboration so our consumers can highlight their talents” said Cesar Gangoso, Frontline Marketing Director, East Region, Coca-Cola ASEAN and South Pacific.
The #CokeFanFusion Story
Last June 24, 6 Coke Studio Artists invited their fans to join their Coke Fan Fusion challenges. With different themes and stories, they all left an open part for the fans to remix their own version. For Shanti Dope, he created a rap challenge with the story of Filipino youth in mind. The Juans’s theme is also about a Filipino trait “madiskarte”, they encouraged Juanistas to add their own lyrics and diskarte stories to inspire more people. Arthur Nery, on the other hand, invited his fans to create a love song with him.
To uplift the P-pop culture, BINI invited BLOOMs to create a rap verse about body positivity or add their own dance challenge. Adie also invited his fans to create a song that expresses their feelings to their loved ones. Lastly, KZ Tandingan invited her fans to write a song about perseverance and sing “di na makikinig sa sabi-sabi” in different styles, dialect, or language.
Fans, Social Media Influencers, and other artists such as Maris Racal, Sam Concepcion, Leanne and Naara, JMKO, Kim Molina, Renee Dominique, Gab Pangilinan and more also joined the Coke Fan Fusion challenge. The chosen fans from all the entries will have a chance to produce the final Coke Studio song with their favorite artists.
You can watch and listen to Coke Studio episodes in YouTube and Spotify on the following dates:
● July 23: Shanti Dope’s “Day Onez”
● July 30: Arthur Nery’s “Sing”
● August 6: BINI’s “Love Yourself”
● August 13: The Juan’s “Diskarte”
● August 20: Adie’s “Tinatangi”
● August 30: KZ’s “Sabi-Sabi”
Stay tuned for a bigger magic experience! Coke Studio will go around the country where Artists will perform their co-created songs with the chosen fans. For more details, follow Coca-Cola Philippines on YouTube, Facebook and Instagram.